Dirty Chain Podcast Episode 68: Jeremy Kershaw - Heck of the North Productions

Overview:

In Episode 68, Trevor is joined by Jeremy Kershaw, founder of Heck of the North Productions. Jeremy shares the origin of his gravel events based in Northern Minnesota and speaks candidly about the evolution of gravel racing, mental health, and how cycling helped him navigate personal challenges—including a transformative Tour Divide ride during a pivotal point in his marriage.

Jeremy Kershaw offers a rare blend of insight as both a race director and a mental health professional. His passion for maintaining the soul of gravel events is evident as he balances inclusivity, challenge, and authenticity. He emphasizes the transformative power of cycling—both physically and mentally—and the importance of creating welcoming spaces for all riders, from first-timers to seasoned adventurers.

Heck of the North remains a testament to the enduring spirit of grassroots gravel, where new riders, families, and lifelong athletes come together not just to compete, but to heal, connect, and grow.

Key Topics and Timestamps:

[00:01:15] Fat biking and local race plans
[00:12:45] Sancho 200 and Sancho UP discussion
[00:25:30] Gravel race formats and ride planning
[00:45:30] Introduction to Jeremy Kershaw
[00:47:15] Background on Heck of the North events
[01:03:00] The growth and commercialization of gravel racing
[01:12:00] Preserving the “feel” of a grassroots event
[01:25:45] “The Good Line” film and Jeremy’s personal mental health journey
[01:30:00] Tour Divide experience and emotional healing
[01:40:15] The intersection of mental health and cycling
[01:52:00] Race dates and community-building efforts